Built for the website first
The visitor reading your product page is closer to buying than the one who sent a DM. That is the conversation we are built to win.
The alternative
ovellan vs Chatfuel
Chatfuel automates your DMs. ovellan answers the visitor already standing on your website.
- Live in 15 minutes
- EU-hosted
- AVG-proof
A fair look
What Chatfuel is, and where it shines
About Chatfuel
Chatfuel is one of the longest-running bot platforms, best known for automating conversations in Facebook, Instagram and WhatsApp for social-first brands.
What they're good at
For a brand whose customers arrive through social DMs, Chatfuel has years of experience in exactly that motion, and its social commerce flows are mature.
Side by side
ovellan compared to Chatfuel
| Feature | ovellan | Chatfuel |
|---|---|---|
| Answers only from your own content | Yes, with sources | Limited |
| Says "I don't know" instead of guessing | Yes | Limited |
| Built for webshops and local businesses | Both worlds | Social-first brands |
| Multilingual & localized | Yes, every major European language | Limited |
| EU-hosted, GDPR-proof | Yes | Check their terms |
| Channels | Website, WhatsApp and more | Facebook, Instagram, WhatsApp |
| Shared human inbox + handover | Yes | Limited |
| Real actions (orders, bookings, tracking) | Built in | Via add-on |
| Time to launch | About 15 minutes | Yes |
| Analytics + knowledge gaps | Yes | Yes |
Comparison reflects broad, public positioning. Chatfuel is a trademark of its owner; ovellan is not affiliated with it.
Why teams choose ovellan
What you get by switching
Trained on your own content
Your pages, documents and product feed, with sources shown, so answers stay correct when you change the site rather than when you remember to edit a flow.
EU-hosted with a DPA
Conversations stay in the EU and there is a downloadable processing agreement.
One inbox for the humans
Website and WhatsApp land in the same shared inbox, so handover is one click and nobody is refreshing three tabs.
When Chatfuel might fit you better
If most of your customer conversations genuinely start in an Instagram or Facebook DM, and social commerce is how you sell, Chatfuel has spent years on exactly that and will fit better than a website-first agent. Pick the tool that matches where your customers actually message you.
Questions
Frequently asked questions
Is ovellan a Chatfuel alternative?
For your website and WhatsApp, yes. For Instagram and Facebook DM automation, Chatfuel is the specialist.
Does ovellan do Instagram?
We focus on the website and WhatsApp, where the questions are about buying rather than about a post.
How does it know my products?
Through your product feed, so it can answer stock, variant and order questions from live data.
Can a person take over?
Yes, in one click, in a shared inbox, without the visitor having to start again.
Where is my data stored?
In the EU, with a downloadable DPA.
See ovellan next to Chatfuel
Start a 7-day free trial, no credit card. Train it on your own content, add one snippet and it goes live in about 15 minutes.
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