Run an A/B test

Not sure which greeting works better? Run both at once. An A/B test splits your traffic between two versions and measures which one gets more of the result you want.

Set up the two versions

Pick what to test, then write Variant A and Variant B. Traffic splits evenly between them, and each one racks up its own conversations and leads.

Two A/B test variants side by side with their metrics highlighted.
Two versions, half the traffic each.

Apply the winner

Let it run until the numbers are solid, then read the result. When one version clearly leads, click Apply winner and every visitor gets it from then on.

The A/B result banner naming Variant B the winner with an Apply winner button highlighted.
One click sends the winner to everyone.
Test one thing at a time

Change only the greeting, or only the prompt, never both. If you change two things and the result moves, you cannot tell which one did it.

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Run an A/B test | ovellan